1.12 D It's Your Business

Title

1.12 D It's Your Business

Subject(s)

Business

Description

Episode 1: Women in Business
-Successful Women in Business (Marion Ticatch interview)
-NAWBO, National Association for Women Business Owners (Wanda N. Allen interview)
Episode 2: Working with Bankers (April 13, 1995)
-Banking Forum with Crestar, Commerce and Nations Bank (Charles Lucy interview; Bill Kellam interview; Michael Austin interview)
-Establishing a Relationship with your Banker
-Creating a Business Plan
-LODOC (Low Documentation Program)
Episode 3: Lillian Vernon (May 11, 1995)
-The Lillian Vernon Corporation (Lillian Vernon interview, Ralph Thomann interview, Marsha Grubbs interview)
-Opening a Direct Mail Order Business
Episode 4: What's hot & What's Not (July 20, 1995)
-The Five Hottest Growth Areas (Marshall Booker interview)
Episode 5: Seasonal Tourism (June 8, 1995)
-Busch Gardens (Gregg Klich interview)
-What Makes a Successful Seasonal Business in Virginia Beach (David Groth interview; Richard Anoia interview; John Hawa interview)
-CNU/Newport News Tourism Program (Peter Verhoven interview)
Episode 6: How to Hire and Manage Staff (February 27, 1995)
-Starting Your Business (Robert Winder and Michelle Vachris interview)
-Incorporating Technology (Richard Ash and Joseph Heyman interview)
Episode 7: Direct Marketing
-Evolution of Direct Marketing (Martin Baier interview)
-The Importance of Establishing a Database
-Combining Direct Mail with Telemarketing (Elaine Kennedy interview)
Episode 8: Hidden Costs of Doing Business (June 22, 1995)
-Hiring an Attorney & Accountant (Stephanie Huneycutt and Michael Jones interview)
-Health Insurance Costs (John Newby interview)
Episode 9: Networking (August 3, 1995)
-The Importance of a Business Card (Raymond Adams interview)
-Projecting Your Image
-Examples of Business Cards
-Networking Opportunities

Date

April 13, 1995
May 11, 1995
July 20, 1995
June 8, 1995
February 27, 1995
June 22, 1995
August 3, 1995

Creator(s)

Christopher Newport University

Contributor(s)

Lisa Spiller
Linda McAllister

Call Number

1.12 D

Statement of Rights

Christopher Newport University, All Rights Reserved