Details a project created in Dr. Matt Hettche's digital marketing class that involved students presenting their ideas to Alternatives, a community youth development nonprofit. Jake Reimann and Melanie Diaz Ostolaza talk about the experience.
Details the work that students in the Master of Financial Analysis are doing with Dr. William Donaldson to create templates for financial reports. Students Gabbi Scofield and Davis West talk about the experience.
Announces that Dr. Lisa Spiller, distinguished professor of marketing, has published a new textbook that features the expertise and successes of 17 Luter alumni.
Discusses the work that students in Dr. Matt Hettche's Integrated Marketing Communications course did to develop a marketing campaign for the Woodville Rosenwald School Foundation to help save the Woodville School in Gloucester.
Announces that marketing professor Dr. Lisa Spiller and Dr. Dae-Hee Kim, and alumnus Troy Aitken have been awarded the "Sales Education Article of the Year" from the Journal of Marketing Education.