3.16 C Management and Marketing

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Title

3.16 C Management and Marketing

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Contents:
- Introduction to the program
- What managers do
- Writing for management success
- Effective team building for managers
- Peninsula business breakfasts second Tuesday of each month
- Course registration form

Brochure for Dr. Bob Coker's February 14-March 7, 1990 session on writing better advertisements.

Contents:
- Who should attend
- What you'll learn
- Course registration form

Presented by Christopher Newport College in cooperation with American Management Associations Extension Institute

Designed to help advance your career

Includes a memo to All Management Personnel;
From: Christopher Newport College, School of…

3.16 C Newsroom: Two Professors and Alum Earn International Honors
Announces that marketing professor Dr. Lisa Spiller and Dr. Dae-Hee Kim, and alumnus Troy Aitken have been awarded the "Sales Education Article of the Year" from the Journal of Marketing Education.

3.16 C Newsroom: Marketing Students Help Preserve Historic Schoolhouse
Discusses the work that students in Dr. Matt Hettche's Integrated Marketing Communications course did to develop a marketing campaign for the Woodville Rosenwald School Foundation to help save the Woodville School in Gloucester.

3.16 C Newsroom: Lisa Spiller Publishes New Sales Textbook
Announces that Dr. Lisa Spiller, distinguished professor of marketing, has published a new textbook that features the expertise and successes of 17 Luter alumni.

3.16 C Newsroom: Luter Professor Wins Top Marketing Honor
Announces that Dr. Dae-Hee Kim received the O'Hara Leadership Award in Education from the Direct Marketing Association of Washington.

3.16 C Newsroom: Making Sense of Numbers That Add Up to "The Best Life"
Details the work that students in the Master of Financial Analysis are doing with Dr. William Donaldson to create templates for financial reports. Students Gabbi Scofield and Davis West talk about the experience.

3.16 C Newsroom: From the Classroom to the Real World of Marketing
Details a project created in Dr. Matt Hettche's digital marketing class that involved students presenting their ideas to Alternatives, a community youth development nonprofit. Jake Reimann and Melanie Diaz Ostolaza talk about the experience.

3.16 C Newsroom: Marketing Team Brings Home the Bacon (Or Sausage)
Announces that a team of marketing students finished in the top three of a national competition/

Bennett Cooper, Jayne Pilch, Sarah Lima
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